A glimpse of reman's future

A glimpse of reman's future

  • September 23, 2019
  • Rematec

A vision of the future was presented at Rematec 2019, with several university students offering their thoughts on how to optimise the demand for remanufactured automotive parts. Jingshu Du (pictured, third from right), assistant professor of strategic management and innovation at VU University, hosted their presentations. Various inventive ideas showed the students had grasped reman’s current lack of cut-through with the general public and the need to attract customers – particularly from younger generations. The winner of the glass trophy was Maëlle Le Rudulier from Canada, whose video entry involved putting stickers on reman parts and impressed the jury with its simplicity.

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