Euro Car Parts launches a new website
Strategy and concept Procedure

Euro Car Parts launches a new website

Tuesday, 7 June 2016

Euro Car Parts (ECP), the UK’s number one distributor of car parts, has launched a new £1million fully responsive and mobile optimised website featuring a performance parts section and an enhanced Click & Collect service. With over 40 million visitors in 2015, EuroCarParts.com broke into the prestigious Internet Retailing Top 150 last year. The newly launched platform also provides a dedicated French and German website to support the company’s ambitious European growth plans.

The new supercharged Click & Collect service makes its entire range available to consumers with a delivery promise: most parts will be ready for collection from your local branch within 15 minutes. Rarer parts, held at one of 16 regional hub stores or the National Distribution Centre, will be available either the same or next working day.

The new performance section covers filtration, braking, suspension, chassis, exhaust, lighting, drivetrain, wheels and more, with the best prices on over 7,000 parts from leading suppliers including Apex, BMC, Bilstein, Brembo, Cobra, EBC, H&R, K&N, Milltek, Powerflex and Scorpion. Notable products include H&R lowering springs, Scorpion performance exhausts and K&N induction kits for the new Ford Focus RS.

Martin Gray, chief executive officer (CEO) of Euro Car Parts, said: “EuroCarParts.com has everything a motorist could possibly need, from brake pads and batteries, to spark plugs and screen wash, even new body panels. We have quadrupled our ecommerce turnover since 2012 and 70% of these sales are collected in-store, so it made sense to expand Click & Collect to our entire stock holding instead of just parts held at each local branch. The new supercharged Click & Collect is the quickest way for consumers to get any part for any car, including performance parts, at trade prices.”

 

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